ocean plastic

ocean plastic comes full circle

posted October 23, 2012 by alexis |

check it out, one of our new ocean plastic bottles enjoying the view at home in hawaii. in fact, the ocean plastic used to make this very bottle was collected from a nearby beach. maybe even by the guy holding the bottle. he helped.

we’re so proud.

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introducing the world’s first ocean plastic bottle

posted October 9, 2012 by alexis |

the day has finally arrived. after much hubbub behind the scenes here at soap headquarters, our ocean plastic bottles have hit shelves at Whole Foods. why are they gray, you ask? well, the combination of recovered ocean plastic and post-consumer recycled plastic results in a uniquely gray resin. lovely, huh? even cooler than that, the ocean plastic used to make these bottles was collected by method employees.

read the whole story at methodhome.com/ocean-plastic.

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clean up for national oceans month

posted June 18, 2012 by alexis |

our oceans are faced with a dire problem. staggering quantities of garbage, much of it non-degradable plastic, is polluting the environment and harming marine populations. and the problem isn’t going away anytime soon. more plastic washes up on beaches everyday.

as a small soap company, we know we can’t clean up the world’s oceans. but we can raise awareness about the issue and use our business to demonstrate smart ways of using and reusing the plastics that are already on the planet.

we think the best way to do that is to prove that solutions exist, even at a small scale. later this year, we will be launching a product in the world’s first packaging made from a blend of PCR plastic and recovered ocean plastic. recovered from beaches by method employees, in fact.

so this saturday, june 23 we’ll be at it again, working alongside Oah’u-based groups Sustainable Coastlines Hawaii and Kokua Hawai’i Foundation to conduct a coastal cleanup at Kahuku’s James Campbell Wildlife Refuge.

we’ll also be filming and interviewing several community leaders and folks involved in the local awareness, education and prevention of ocean plastic pollution affecting hawaii’s beaches and communities.

if you’re interested in joining us at the cleanup, contact katie molinari at katie@methodhome.com. stay tuned for the release of our first ocean plastic bottles later this year.

happy national oceans month.

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plastic ocean

posted May 29, 2012 by alexis |

last week we had the pleasure of meeting the illustrious capt. charles moore, pulitzer-prize winning environmental researcher and founder of the Algalita Marine Research Foundation. moore spoke to us about the effects of plastic in our oceans and his discovery of the great pacific garbage patch, “where plastic outweighs zooplankton, the ocean’s food base, by a ratio of six to one.”

really.

it’s estimated that several million tons of plastic make its way into our oceans every year, polluting the environment and hurting our marine populations. this is a serious issue. unfortunately, it’s one that many people don’t think about until they’re confronted with trash on their beaches.

capt. moore is committed to changing that by raising awareness for our ocean’s inevitable plight if we don’t change our relationship with plastic. a kindred spirit indeed. watch highlights from moore’s talk. and then read more in his book, Plastic Ocean, available here.

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aloha beach cleanup

posted December 6, 2011 by alexis |

when I think of hawaii, I think of honeymoons, don ho, pristine beaches and frozen drinks with little umbrellas stuck in them. I certainly don’t think of plastic.

on the mainland, we don’t hear much about the Great Pacific Garbage Patch, a large expanse of the ocean in the middle of the pacific where millions of pounds of trash collect and damage to the fragile ocean ecosystem. yet it’s easy to ignore a problem that’s thousands of miles away, even if it is at least twice the size of texas. but for the hawaiians, this problem is right in their backyard. or, more specifically, it washes up into their backyards.

that’s why 200 parents showed up at a local hawaiian school on a thursday night to learn about how to reduce plastic consumption from their daily lives (complete with an impromptu Jack Johnson performance, no less).

it’s also why nearly 600 people, with five method employees lucky enough to be among them, showed for a beach cleanup bright + early on saturday morning. side by side, we spread out along the coast and filled bags with washed up fishing supplies, crates, buoys, discarded bottles, toys, cups and even the odd toothbrush.

we were proud to be there, beside surfers, parents and native hawaiians, all working together to keep their beaches as clean as the pictures on postcards.

the result? a huge dumpster full of garbage, a thousand pounds of plastic headed to the recycling center for use in method’s new ocean plastic bottles and cleaner, safer beaches. for now anyway.

because the problem isn’t going away any time soon. more plastic washes up on the beach every day. the only real solution is to turn off the tap; stop producing products made from virgin plastic. we know our ocean plastic bottles won’t solve the problem either. but we hope they will help bring awareness to the problem.

so what can you do? volunteer at a beach cleanup. say no to products made from virgin plastic. and recycle, always.

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